Ahli Bank in Oman required a corporate website that was a blend of the latest design trends and a local Omani touch.
Game Plan :
We first conducted focus groups and in-depth research to understand the Omani market trends and preferences, getting feedback from users of specific local groups.
We made periodic visits to Oman to ensure milestones and expectations were met. Clear categorization of the financial services was achieved on the website.
Mission Accomplished :
Ahli Bank now has a popular website that is widely used by retail customers and corporates. Special offers and winners are regularly displayed on the website.
This website proved our ability to deeply understand the market in countries beyond the UAE.